FLORIDIA

Floridia, an independent artistic perfumery house, is a sensory journey into the vibrant soul of Naples. Each fragrance is a tribute to this extraordinary city, an invisible painting that captures the poetry of its most hidden corners: the scent of the sea at sunset, the freshness of secret citrus groves and the warmth of volcanic tuff, symbol of its passionate and indomitable energy. The name "Floridia" pays homage to the historic "Villa Floridiana", a nineteenth-century park that represents an oasis of beauty in the heart of the Vomero district. This villa inspires the identity of the brand, reflecting the elegance and refinement of the Neapolitan tradition. The fragrances are created by master perfumer Giovanni Festa, whose talent has given life to exclusive olfactory compositions, designed to evoke deep emotions and an intimate connection with the myths and places of Naples. Each fragrance is made with precious raw materials, carefully selected and handcrafted to guarantee authenticity and extraordinary quality. Floridia goes beyond the simple creation of perfumes: each fragrance becomes an olfactory story, capable of transforming emotions and memories into unique sensory experiences.